Our August meeting will feature Thailand media expert Tim Shaw talking about how branding, media, and promotion can enhance tourist-based business in Phuket.
"SAME SAME but DIFFERENT"
Thailand & Tourism. Telling & Selling your story
Tim tells you his story of a 20 plus year career in the media, his background in sales and marketing over three decades and how important it is to tell and sell your business story appropriately to your desired audiences.
Creating your USP - Unique Sales Proposition
Creating something unique about your business or tourism asset requires great thought and reflective consideration. What truly makes you unique? Do not say customer service, as that is part of every sale as a bare minimum.
Looking outside of the square - which new roads to take
Thailand is a very important nation in the world. It is a very identifiable tourism brand. Phuket is part of that tourism brand story, but how can Brand Phuket be made more desirable to a global targeted audience?
Embracing new media & marketing opportunities
The W.W.W. is ubiquitous but it is not the panacea to our marketing solution. Sometimes everything old is new again.
Creating a customer referral network
Customers from hell can become our greatest referrals. How do we engage our clients to embrace the messages from their Phuket Thailand experiences and tell their family & friends?
Don't miss this informative event with lots of helpful tips that you can use to improve your tourism-based business.
Tim Shaw has over twenty years' experience in television and radio broadcasting as a highly respected Host, Presenter, Journalist & Producer. He is now representing the Seven Network Australia as a senior journalist, covering news, current affairs, lifestyle, tourism, arts and entertainment throughout Asia for Australia's largest commercial television network based in Phuket Thailand.
Having studied a BA in Media with a major in Indigenous cultural studies at Macquarie University in Sydney, Tim's media experience combined with his sales and business career, enables him to bring global audiences, the news & views that count in this Asian Century.
An accomplished radio broadcaster, Tim hosted his own program, The Tim Shaw Show on Sydney Radio 2GB 873. He also hosted Legal Matters and broadcast nationally one of the most informative and entertaining overnight talk radio programs on Sydney Radio 2UE 954 and networked stations throughout Australia.
His guests have included Prime Ministers, past and present and the key players in business, politics, the arts, tourism, technology, culture and lifestyle. He has appeared on all commercial television networks in Australia and on current affairs programs such as the Seven Network's Today Tonight and My Business. He was a Sydney New South Wales 2000 team member at the Sydney Media Centre, Darling Island during the Sydney 2000 Olympic Games coordinating radio, print & TV media in the Rocks Precinct to a global audience. Tim is also proud to be an Australia Day Ambassador since 1995.
Tim has regularly travelled throughout Asia & particularly to The Kingdom of Thailand since 1990. He had the greatest honour to meet with and share luncheon with HRH Princess Maha Chakri Sirindhorn and The Thai Ambassador to Australia during HRH visit to Australia to celebrate the 2000 Olympic Games in Sydney.
For more information, visit: http://www.timshaw.com.au/
A2 Resort, Phuket is a brand new "pool access" rooms in Phuket. Like its sister hotel - The ACCESS Resort & Villas - A2 Resort concept remains very much alike but has a modern contemporary touch. At A2 resort, we focus on providing the very best accommodation in Phuket at an affordable price.
A2 ACCESS Resort & Villas is conveniently located on the By Pass road 1.5 km East of the Tesco Lotus intersection. To reach A2 ACCESS Resort from the Kathu or Central Festival intersection you will need to make the first available U-Turn on By Pass Road after the Tesco Lotus intersection.